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Riyadh Air Partners with Adobe to Deliver Personalized Global Travel Experiences, Powered by Generative AI
RIYADH, Saudi Arabia, Feb. 28, 2024 /PRNewswire/ -- Riyadh Air and Adobe today announced a strategic technology partnership. As Saudi Arabia's new world-class airline, Riyadh Air will integrate with a broad range of travel partners, both in the Kingdom and globally, allowing guests to manage their entire travel experience through its digital properties. As the lead systems integrator, IBM Consulting will employ Adobe's Experience Cloud technologies to create a cohesive and tailored travel journey for Riyadh Air guests. Riyadh Air Partners with Adobe to Deliver Personalized Global Travel Experiences, Powered by Generative AI With plans to carry its first passengers in 2025, Riyadh Air aims to connect the Kingdom to more than 100 destinations around the world, supporting both the National Aviation Strategy's and National Tourism Strategy ambitions to bring 330 million annual visitors to the Kingdom by 2030. "We're on a mission to shape the future of travel and meet guest's expectations of their travel experience," said Adam Boukadida, chief financial officer at Riyadh Air. "Through our strategic partnership with Adobe, we will be able to create incredible, personalized experiences for our guests at every stage and every moment of their journey, from planning their trips towards booking and boarding their flight and towards the arrival destination across the world." "As a new digitally native airline, Riyadh Air has an opportunity to push the boundaries of what's possible when it comes to delivering personalized, real-time digital experiences for air travelers," said Anil Chakravarthy, president, Digital Experience Business at Adobe. "The airline's vision, combined with the power of Experience Cloud and generative AI, holds the promise of setting entirely new standards for digital experiences in the travel industry and beyond." Adobe technology will be used by Riyadh Air to offer a seamless, end-to-end travel experience to the guests traveling globally to and from Saudi Arabia, as well as those traveling domestically within the Kingdom. Within Adobe Experience Cloud, Adobe Real-Time Customer Data Platform (CDP) will play a critical role in delivering highly personalized experiences to customers. Adobe Real-Time CDP will manage Riyadh Air's first party customer data and combine it with data from its partners to create a unified view of each customer, that always respects privacy and consent. Based on this unified profile, Riyadh Air will be able to use other applications and services within Experience Cloud and Adobe Firefly to deliver personalized experiences, powered by generative AI and machine learning. Riyadh Air will use Adobe Sensei GenAI capabilities within Adobe Experience Cloud to create the vast variations of on-brand copy required to deliver personalized campaigns at scale. Real-time insights and interactions, powered by Adobe Experience Platform, will ensure Riyadh Air will be able to offer travelers in the moment communications on their preferred channel. These insights will also be used to empower teams to understand the type of experiences and content that resonate with its culturally diverse and global guests, ensuring Riyadh Air delivers exceptional guest experiences every time. Riyadh Air will be a world-class airline, adopting the global best sustainability and safety standards across its advanced fleet of aircraft equipped with the latest cutting-edge technology. The airline is expected to add USD20 billion to the Kingdom's non-oil GDP growth, and create more than 200,000 direct and indirect jobs around the globe.
PIF and ATP announce multi-year strategic partnership to accelerate the growth of global tennis
New partnership focuses on enhancing global tennis and its long-term future, elevating youth and unlocking opportunities for tennis' next generation PIF to serve as the official naming partner of the ATP Rankings Partnership incorporates PIF's four sponsorship pillars: inclusivity, sustainability, youth and technology RIYADH, Saudi Arabia, Feb. 28, 2024 /PRNewswire/ -- The Public Investment Fund (PIF) and ATP today unveiled a new multi-year strategic partnership, marking a significant shared commitment to enhancing global tennis for players, fans, tournament organizers and stakeholders at all levels of the sport. The major partnership will see PIF become the official naming partner of the ATP Rankings, celebrating players' journeys and progress across the season and championing excellence as the Year-End No. 1, presented by PIF, is crowned at the Nitto ATP Finals which will take place in Turin, Italy until 2025. PIF will partner with ATP Tour events in Indian Wells, Miami, Madrid, Beijing and the Nitto ATP Finals, in addition to the Next Gen ATP Finals, hosted in Jeddah until 2027. Following the launch of ATP's Baseline program earlier this year, PIF has further committed to develop and unlock new opportunities for young players and player pathway initiatives, providing a significant boost to the game's next generation of stars. The ATP partnership forms part of PIF's broader sponsorship platform, investing in people, projects and partnerships with an emphasis on the brand's four pillars: inclusivity, sustainability, youth and technology. Together, PIF and ATP will also collaborate to elevate the long-term future of tennis. PIF will actively contribute to ATP's OneVision Strategic Plan which focuses on driving unity, enhancing fan experiences and leveraging scalable growth opportunities across the sport. Massimo Calvelli, ATP CEO, said: "Our strategic partnership with PIF marks a major moment for tennis. It's a shared commitment to propel the future of the sport. With PIF's dedication to the next generation – fostering innovation and creating opportunities for all – the stage is set for a transformative new period of progress." Mohamed AlSayyad, Head of Corporate Brand at PIF, said: "As PIF expands its portfolio of innovative sponsorships, our commitment to 'Invested in Better' remains unwavering. Through our collaboration with ATP, PIF will be a catalyst for growth of the global tennis landscape, developing talent, fostering inclusivity and driving sustainable innovation. This strategic partnership aligns with our broader vision to enhance quality of life and drive transformation in sport both within Saudi and across the world.'' Tennis is rapidly becoming a key sport in Saudi Arabia. Between 2019 and 2023, the number of registered players increased by 46%. PIF will leverage ATP's expertise to develop further opportunities for young Saudis in tennis, including via state-of-the-art facilities, coaching, and an enhanced player pathway in Saudi Arabia. About PIF: The Public Investment Fund (PIF) is one of the largest and most impactful sovereign wealth funds in the world. Since 2015, when the Board was reconstituted and oversight transferred to the Council of Economic and Development Affairs, PIF's board of directors has been chaired by His Royal Highness Crown Prince Mohammed bin Salman bin Abdulaziz, Prime Minister, Chairman of the Council of Economic and Development Affairs, and Chairman of the Public Investment Fund. PIF plays a leading role in advancing Saudi Arabia's economic transformation and diversification, as well as contributing to shaping the future of the global economy. Since 2017, PIF has established over 90 companies. PIF is building a diversified portfolio by entering into attractive and long-term investment opportunities in 13 strategic sectors in Saudi Arabia and globally. www.pif.gov.sa About The ATP: As the global governing body of men's professional tennis, the ATP's mission is to serve tennis. We entertain a billion global fans, showcase the world's greatest players at the most prestigious tournaments, and inspire the next generation of fans and players. From the United Cup in Australia, to Europe, the Americas and Asia, the stars of the game battle for titles and PIF ATP Rankings points at ATP Masters 1000, 500 and 250 events, and Grand Slams. All roads lead towards the Nitto ATP Finals, the prestigious season finale held in Turin, Italy. Featuring only the world's top 8 qualified singles players and doubles teams, the tournament also sees the official crowning of the year-end ATP World No. 1, presented by PIF, the ultimate achievement in tennis. For more information, please visit www.ATPTour.com. This material is distributed by Teneo Strategy LLC on behalf of the PIF. Additional information is available at the Department of Justice, Washington, DC.
N. China Cangzhou city Attracts Tourists with Culture Charms in 2024 Spring Festival
CANGZHOU, China, Feb. 28, 2024 /PRNewswire/ -- Cangzhou City of north China's Hebei Province has launched a series of more than 400 activities including local operas, folk customs and traditional artistry to attract tourists around the world, during the 2024 lunar new year month of February until March, according to the municipal government. Cangzhou City of north China’s Hebei Province has launched a series of more than 400 activities including local operas, folk customs and traditional artistry to attract tourists around the world, during the 2024 lunar new year month of February until March, according to the municipal government. Among them, the first Cangzhou New Year Lantern Festival of the Beijing-Hangzhou Grand Canal and art festivals have made Cangzhou an senic attraction during the most important traditional Chinese festival. At the Spring Festival Intangible Cultural Heritage Temple Fair in Wuqiao Acrobatics World, programs such as "Drum Rhythm Welcomes the New Year", "Cartoon Stilt Parade", "Jianghu Show New Year Edition", and "Traditional Magic Performance by Various Stars" attracted visitors to stop and watch. The novel experiences included immersive scenario tours, poetry-themed scenario performances, and flash mobs in the garden, which presented a feast of Chinoiserie. "Cangzhou is now gradually transforming into a tourist destination. In the future, we will take multiple measures to increase the promotion of Cangzhou and attract more friends to visit Cangzhou, injecting new vitality and momentum into the Grand Canal culture," said a local tourist agency head. In Cangzhou, the "must-visit" places for the Spring Festival are not exclusive to scenic spots. The unique "village Spring Festival gala", full of local characteristics, takes the lead in the countryside. At museums and libraries, the Loong Year cultural exhibitions and Intangible Cultural Heritage performances add rich "cultural flavour" to the historical city. At major ski resorts, visitors enjoyed the joy of ice and snow while experiencing the authentic New Year customs culture of Cangzhou. "I came back from Shanghai to celebrate Spring Festival. I didn't expect Cangzhou to change so much; the Spring Festival events are lovely and especially suitable for the whole family, " tourist Tian Jinhui said.
February 26th~ “All Roads Lead to History: Italy and Korea”
On the occasion of the celebrations for the 140th anniversary of the establishment of diplomatic relations between Italy and the Republic of Korea, the Italian Embassy in Seoul realized a photographic exhibition titled 'All Roads Lead to History, Italy and Korea', in collaboration with the Italian Cultural Institute, the National Museum of Korean Contemporary History, the Yonhap News Agency and the Italian National Press Agency ANSA. The opening ceremony, which will take place on Monday 26 February, 2024, will be attended by high-level Italian and Korean representatives, in particular the Korean Minister of Culture, Yu In Chon, and the Ambassador of Italy to the Republic of Korea, Emilia Gatto, as well as numerous personalities from the cultural, scientific, and industrial sectors. The initiative will officially launch a year-long programme of events aimed at enhancing the two countries' historical fields of cooperation, as well as finding new opportunities for dialogue in other areas. The exhibition, which may be visited at the National Museum of Korean Contemporary History, allows the visitors to admire documents and photographic and video material tracing the salient stages of the 140 years of the two countries' shared history, both the most painful ones, such as the Korean War, during which Italian Red Cross volunteers provided support with the field hospital No. 68, and the more joyful ones, in which the relations were strengthened, such as the recent State Visit of the President of the Republic of Italy, Sergio Mattarella, to Korea. The words of the Italian Ambassador to the Republic of Korea, Emilia Gatto. "Photographic exhibitions, by definition, are a glance at the past, but in this case the value of the documents and photographs collected is such as to constitute a solid and articulate basis, which allows us to look to the future of our bilateral relations. Our wish is that this photographic journey will highlight the similarities of two countries that are only geographically distant, but close in sharing values and objectives." The exhibition has been supported by the Ministry of Foreign Affairs and the Ministry of Culture, Sports and Tourism of Republic of Korea and sponsored by Bulgari.
NBA star Patty Mills takes ownership in Brisbane Breakers, joins other high profile Australians in backing Major League Pickleball Australia
NBA Champion, Olympic flagbearer and Bronze medalist basketballer Patty Mills joins ownership group backing the Brisbane Breakers. Following the announcement of Steve Smith's investment into the Sydney Smash, Patty Mills has secured an ownership stake in the Brisbane Breakers. MLP Australia Season One 2024 kicked off in Sydney, 23-25 February, next tournament in Auckland 29-21 March. SYDNEY, Feb. 28, 2024 /PRNewswire/ -- NBA star Patty Mills joins the growing list of elite Australian athletes and high profile business people backing Australia's official pro pickleball league, Major League Pickleball Australia. Patrick Mills, Point Guard for the Atlanta Hawks said, "This opportunity is not just an investment in a team, but in the future of the sport, the athletes who play it, and the community that supports it. I believe in the power of sport to inspire, unite, and create positive change, and I see the Brisbane Breakers as a pivotal part of this vision. Together, we aim to cultivate talent, foster a culture of excellence, and make a lasting impact both on and off the court. I am excited to embark on this journey and contribute to writing a new chapter in Australian sport". The Brisbane Breakers were overall champions from the 2023 season and under the leadership of Captain Ludovica Sciaky, are one of Major League Pickleball's top contenders in the current season. Anthony Liveris, President of Pacific Pickleball commented, "Patty Mills represents the best of a global Australia. Widely respected for his leadership and sports knowledge, Patty's involvement will rapidly bolster pickleball's growth." Adam Thompson, CEO of Pacific Pickleball, added, "We are thrilled to partner with Patty and the exceptional organisation behind him. He is a true Australian icon." Patty joins Andrew Liveris' family office as the ownership group behind the Brisbane Breakers. Coming into its second year, Major League Pickleball Australia, the official professional pickleball league of Australia, boasts a prize pool of over $700,000 across six events in Australia, New Zealand and Asia. The league features twelve professional teams, showcasing the top players in the region, complemented by international talents. The season kicked off in Sydney last weekend, seeing the Northern Crocs defeat the South East Asia Surge in the finals. The next event of the season is scheduled for the 29th to 31st of March in Auckland, New Zealand. For more information, visit pacificpickleball.com.au or contact the MLP Australia Communications Director. Media Contact: Shannon KnausCommunications and Marketing Directorm. +61 (0) 438 487 216 (Australia)e. firstname.lastname@example.org. pacificpickleball.netinsta. @pacificpickleball About Major League Pickleball Australia and Pacific Pickleball: Pacific Pickleball is the official Professional Pickleball League of Australia featuring the top players, highest prize money, and best events across Australia, New Zealand, and Asia. Pacific Pickleball offers two formats for athletes including Major League Pickleball Australia's (MLP Australia's) Pro Teams Format, and Pacific Pickleball League's (PPL) Pro Tour Format for both Open and Masters 50+ Athletes, in partnership with Pickleball Australia Association (PAA). Pacific Pickleball aims to grow the total number of Pickleball players in APAC to 1 Million in 2032 by promoting the sport through world-class events, professional pathways for top players, dedicated pickleball venues, and strong partnerships at international, national and grassroot levels; on a journey to bring Pickleball to all.
Hard Rock International Joins Forces with Major Food Group to Bring New and Exclusive Dining Experiences to Its Hotels, Integrated Resorts and Cafe Gu
HOLLYWOOD, Fla., Feb. 28, 2024 /PRNewswire/ -- Hard Rock International is partnering with Major Food Group (MFG) to develop and curate dining experiences at Hard Rock properties around the globe including Integrated Resorts, Hotels, and Cafes. MFG's support of Hard Rock will extend to proposed projects as well. MFG co-owners (from left to right) - Jeff Zalaznick, Mario Carbone and Rich Torrisi Through the strategic partnership with Hard Rock, MFG will act in an advisory role to curate new food and beverage programming at existing integrated resort locations such as Seminole Hard Rock Hotel Hollywood, Seminole Hard Rock Hotel Tampa, and Hard Rock Hotel Atlantic City. In addition, MFG will support restaurant concept creation for Hard Rock properties in development like Hard Rock Hotel Athens and Hard Rock Hotel Barcelona. "We always strive to provide our guests with memorable dining experiences, so we could think of no better partner to take things to new levels at these properties than the team at Major Food Group," said Jim Allen, Chairman of Hard Rock International. "We look forward to a terrific collaboration and bringing exciting new options to our guests." Jeff Zalaznick, Co-Owner of Major Food Group added, "This is a truly unique opportunity to bring MFG's deep expertise and innovation together with a hospitality leader to provide incredible food and beverage experiences for Hard Rock guests at locations both here and abroad." This partnership builds upon the ongoing collaborative efforts between the two world-renowned hospitality brands following the successful CARBONE residency at Cipresso at Seminole Hard Rock Hotel Hollywood in December.
2024 STATE OF THE CULINARY TOURISM INDUSTRY REPORT RELEASED
LONDON, Feb. 28, 2024 /PRNewswire/ -- The World Food Travel Association (WFTA), the world's leading authority on food and beverage tourism, announced today that its "2024 State of the Industry (SOTI) – Food & Beverage Tourism" report has been released and is now available as a free download. The SOTI report is the WFTA's annual bellwether assessment and analysis of the food and beverage tourism industry (also known as culinary tourism or gastronomy tourism). Every year, the Association interviews leading industry experts and provides expert analysis in the form of this thought leadership report. This year, twelve trends are discussed and broadly cover developments in authenticity; localism; sustainability; diversity; AI; consumer behavior; influencers; health and wellness; social media; and customer loyalty. The report is used by businesses, organizations and tourism offices to inform their strategy, marketing and related planning decisions over the coming 12 months. The report is oriented for professionals in the food, beverage, tourism and hospitality industries. Academics and researchers may also find the content of value. Interested parties can learn more or download a free copy of the report in English, French, Spanish, Italian or Portuguese from this link. ABOUT THE WORLD FOOD TRAVEL ASSOCIATION (WFTA) The World Food Travel Association (WFTA) is a global, non-profit, non-political organization whose mission is to work with destination marketers and their stakeholders to facilitate the discovery and appreciation of unique culinary cultures by travelers.. Founded in 2003, the WFTA is the world's leading authority on gastronomy tourism and the global voice of the industry. Every year, the WFTA provides insights, resources, tools, research, and events to a network of 150,000 professionals in over 150 countries to help the industry grow. The Association's knowledge, tools, and training assist professionals, organizations, and destinations in leveraging their culinary culture and heritage to create a stronger sense of place, which increases visitor arrivals, strengthens a destination's brand equity, boosts local pride, generates export demand for the area's food and beverage products, and makes a significant local economic impact. Media Contact: Erik Wolf (+44) 7827 582 554 email@example.com
France Experiences Surge in Travel Demand Ahead of 2024 Summer Olympics-with Americans Leading the Charge
SAN FRANCISCO, Feb. 27, 2024 /PRNewswire/ -- Sojern, the leading digital marketing platform built for travel, today shares its latest travel data* ahead of the 2024 Summer Olympics. Slated to be held in Paris, France from 26 July - 11 August 2024, the summer Olympic games will bring together 10,500 athletes from 206 National Olympic Committees (NOCs) that represent nations from all over the world. The games will be the biggest event ever organized in France. Between the Super Bowl, Olympics, European Championship, and other major sporting events, ad spending is projected to reach $61 billion this year alone. Not only do these events bolster advertising revenues, but they also drive incredible travel demand, with countries seeing massive spikes as attendees flock to cheer on their favorite teams. For example, flight bookings surged 63% compared to the prior year ahead of the F1 Grand Prix in Singapore and travelers booked their trips to Qatar well in advance of normal leisure travel to secure their place at the 2022 FIFA World Cup. These major sporting events also renew interest in host destinations long after the final match. After Qatar hosted the World Cup, the country saw between a 79-255% increase in international lodging searches, bucking seasonal travel trends. Flight Bookings to Paris Increase as Olympic Tickets Go On SaleParis is already a popular destination–6.3 million travelers visited the Eiffel Tower in 2023, surpassing pre-COVID-19 tourism–and the Olympics will only solidify its place as top-of-mind for travelers. Tickets for the 33rd Olympic Games went on sale on 30 November 2023, and travel demand to France has already increased substantially. For the period of the Olympic Games in 2024, flight bookings, not just searches, to Paris are up 125% compared to the same travel period last year. Arrival dates vary, indicating that travelers likely are planning trips around specific events and available vacation time. Regardless of arrival date, one thing is certain: The majority of travelers are planning to leave Paris the day the Olympics end, highlighting that many are likely coming from countries where companies don't offer extended leave, such as the United States. Additionally, with an average trip length of 11 days compared to 13.2 in 2023, it's clear that the games are driving travel decisions. France is Still a Popular Destination for American TravelersHistorically, Paris has been a top summer destination for travelers around the world, and the Olympics will cement France's place at the top of their lists. According to Sojern flight booking data, 23.8% of bookings during the Olympic period to Paris originate from the United States, making it the top origin country internationally followed by Canada, United Kingdom, Japan and Spain. The United States led the medal count in both the 2020 and 2016 Olympics, which may be contributing to demand. Given that summer travel to Paris is consistently strong, travelers need to book their trips early during the Olympic Games. Parisians Are Booking Staycation Trips to Other French DestinationsWhile international travelers are flocking to Paris for the Olympics, Parisians are finding solace elsewhere by taking staycations to other parts of France. Currently, hotel bookings from Parisians traveling to other parts of France are up 49% during the Olympics season compared to 2023, indicating that many Parisians plan to leave the city during the games to avoid crowds. Lille, Nice, Corsica, Lyon, and Toulouse are top destinations, giving hoteliers around the country the opportunity to attract Parisians to their properties during the Olympic period. "We are excited about the increasing interest in Lyon as a tourist destination and we look forward to hosting visitors before and after the Olympic events. Lyon, just a 2-hour train ride from Paris, offers the perfect blend of sports, gastronomy, culture, and the renowned French art de vivre. Having hosted major events like the Women's Football World Cup and the Rugby World Cup recently, we're well-versed in delivering a memorable French experience. Whether travelers are from near or far, Lyon aims to leverage the rising travel demand to establish a lasting appeal to new visitors," said Mathilde Carpentier, Partnership and Promotion Director at ONLYLYON Tourisme et Congrès. How Destination Marketing Organizations (DMOs) Can Leverage Increased Travel Demand"By using the right channels throughout the year—not just seasonally—DMOs can reach travelers in the moment and inspire them to think beyond sporting events," said Noreen Henry, Chief Revenue Officer at Sojern. "Not only do always-on, multichannel campaigns give DMOs better insights, but these types of campaigns enable them to maximize their budgets, do more with less, and get in front of travelers at every stage of the planning cycle." DMOs can capitalize on existing demand and renewed interest to entice travelers to book local attractions or even explore lesser-known regions close by. This requires DMOs to move beyond traditional seasonal campaigns and take an always-on, multichannel approach to their marketing strategies. In response to an uncertain economy and inflation, more than 58% of DMOs are taking an always-on approach to marketing. *Sojern data pulled as of Feb 2 2024 About Sojern Sojern is a leading travel marketing platform designed to boost growth and profitability for the travel industry. The Sojern Travel Marketing Platform is a set of easy-to-use software and services that delivers unrivaled traveler insight, intelligent audiences, multichannel activation and optimization, and a connected guest experience—all in one place. More than 10,000 travel marketers rely on our platform annually to find, attract, convert and engage travelers. Founded in 2007, Sojern is headquartered in San Francisco, California with teams in the Americas, Europe, Middle East and Africa, and Asia Pacific. Logo, no tagline
Hotel & Shop Plus will take place from 26-29 March 2024 in Shanghai
SHANGHAI, Feb. 27, 2024 /PRNewswire/ -- Hotel & Shop Plus, hosted by IM Sinoexpo, will take place from 26-29 March 2024 in Shanghai. As China's leading trade show, it has been devoted to hospitality and commercial space for more than 30 years. This event aims to be built as one-stop souring platform for the construction and operation of hotels and commercial space. With the support of China Tourist Hotel Association, China Commerce Association for General Merchandise, China Association of Lighting Industry, China Architectural Culture Centre, MoHURD, and organized by Sinoexpo Informa Markets, this mega event will gather again to benefit all the participants. The event covers a wealth of products ranging from design materials, smart technologies, hotel supplies, cleaning products to self-service retail and total solutions. Chinese local enterprises and international brands will showcase their latest product collections and solutions. Visitors and buyers can stroll through 17 different themed exhibition halls, experience the vitality and innovative atmosphere of the industry, learn about market trends, and purchase cost-effective products for newly-built and renovated projects. The 4-day event will entail exciting forums and conferences discussing hot topics around interior design, lighting design, supply chain, operational management and ESG, as well as investment and franchise for hotels, restaurants, shopping malls, office buildings and public facilities. 2024 Prospect With an area of 210,000 sqm, the 2024 Hotel & Shop Plus will bring together more than 2,000 international well-known enterprises, attract 130,000-plus professional visitors, they are hoteliers, hotel managers, hotel investors, real estate investors and hotel designers, etc. The event will also hold match-making activity to have a direct face-to-face procurement and cooperation. Ready to be Inspirated in Exciting Activities With new scenarios, demands, products, and services emerging one after another, various consumer economies are becoming the "new engines" for activating cultural and tourism consumption. The 2024 Hotel & Shop Plus will drive the dual core of hotel and commercial, and update previous strategies to bring a new look to the exhibition and more development opportunities for hoteliers. Many interesting activities will give you a new vision, for instance, the most popular and well-Known forum—the China International Building and Interior Design Forum, where you can see Charlie Hearn from Inspiral Architecture, Kristina Zanic from Kristina Zanic Consultant, and Tristan Auer from IZEU TRISTAN AUER etc. Besides, the China International Lighting Design Forum, where you can meet Stefano Piontini from Vudafieri Saverino Partners, Ming Zhong from TS lighting etc. Also, the Hotel Plus Mockup Room Show, which includes DaCheng Hotel Group, Shanghai Seclusive Life Hotel, Shanghai Catenate People Interior Design, etc., these activities can offer a new opportunity to know more design concepts. And it also includes other activities such as China Hotel Procurement Conference, Hotel Brand Culture Festival, Hotel Uniform Show, Hotel Housekeeping Competition. The 2024 Hotel & Shop Plus also strive to create multiple immersive special activities, such as B&Bs Culture Festival, Wild Luxury Show, Pop Office Carnival and E-sports Hotel Collection. In 2024, Hotel & Shop Plus will reach a new level, achieve a new breakthrough in visitor data, and provide valuable opportunities for hoteliers and purchasing professionals to meet with local and international hospitality suppliers, and explore high quality products to enhance hotel guests experience. Learn about more information at www.expohsp.com/?lang=en Claim your free pass at https://reg.hdeexpo.com/en/user/login?utm_source=media&utm_medium=social&utm_campaign=PRNewswire
A legendary landmark returns: The iconic Dusit Thani Bangkok announces September reopening
Dusit's reimagined flagship hotel promises exceptional experiences for discerning travellers and locals alike. Reservations open on 1 May on dusit.com BANGKOK, Feb. 27, 2024 /PRNewswire/ -- Dusit Hotels and Resorts, the hotel arm of Dusit International, one of Thailand's leading hotel and property development companies, has announced that it will officially reopen its iconic Dusit Thani Bangkok hotel in September 2024. At the Dusit Thani Bangkok hotel, a singular corridor floorplan ensures that every room faces the verdant expanse of Lumpini Park, providing guests with uninterrupted scenic views through expansive floor-to-ceiling windows. Situated in the same prime location as the original property, which graced the Bangkok skyline from 1970 – 2019, this highly anticipated, reimagined version of Dusit's luxury flagship hotel promises to deliver a fresh take on its predecessor's esteemed heritage and once again stand as a beacon of Thai-inspired gracious hospitality for discerning travellers from all around the world. To meet the demands of modern guests, the new Dusit Thani Bangkok hotel has been meticulously reconstructed to offer an opulent accommodation experience, elevating the already high standards established by the original property. With fewer rooms (257 versus the original's 517), the newly built 39-storey hotel offers ample space for guests, including deluxe rooms and elegant suites exquisitely crafted by internationally acclaimed Asian interior design firm, André Fu Studio, starting at an impressive 50 sq m. Envisaged by Architects 49 International Limited and OMA Asia Hong Kong Limited, a division of the esteemed Office for Metropolitan Architecture (OMA), renowned for its groundbreaking contributions to architecture and urban planning, the hotel's distinctive architecture and thoughtful layout further elevate the sense of space. A singular corridor floorplan ensures every room faces the green expanse of Lumpini Park, with guests enjoying uninterrupted scenic views through expansive floor-to-ceiling windows. This unique design feature, complemented by elegantly designed window seating, seamlessly blends the tranquillity of nature with the modern luxury within. Since it opened in 1970, the original Dusit Thani Bangkok boasted one of the city's largest, most elegant ballrooms. The new version of the hotel continues this tradition with expansive banqueting and meeting facilities spanning over 5,000 sq m. This includes one of the largest grand ballrooms in Bangkok, with a high ceiling and a panoramic view of Lumpini Park, and a diverse selection of meeting spaces for intimate gatherings and large-scale events. The hotel will soon announce an exciting line-up of food and beverage outlets, including elevated dining experiences created in collaboration with renowned chefs, and a stylish multi-level rooftop bar. Reflecting Dusit's commitment to holistic well-being, Dusit's signature wellness concept, Devarana Wellness, will also introduce a unique urban sanctuary concept designed to offer bespoke wellness experiences for guests, visitors, and locals alike. Full details of the hotel's wellness offerings and exciting culinary concepts will be revealed closer to its reopening date. As part of its design, the new Dusit Thani Bangkok proudly integrates signature elements from the original property that were thoughtfully removed and preserved for use as part of the new building. This includes the original property's signature golden spire, which was recently returned as part of the new property's topping-off ceremony, and precious artworks by renowned local artists. The original property's distinctive, handcrafted teakwood décor and various historical ornaments have also been incorporated into the new build. "The new Dusit Thani Bangkok is more than just a hotel; it's a testament to our commitment to evolving with the times and leveraging our heritage to create unforgettable experiences for the future," said Ms Suphajee Suthumpun, Group CEO, Dusit International. "By blending tradition with innovation, the new Dusit Thani Bangkok has been carefully designed to surprise and delight long-time fans of the original hotel and new generations of travellers alike. This reimagined landmark also serves as a blueprint for exciting new services and experiences across Dusit Hotels and Resorts worldwide." Adrian Rudin, Managing Director, Dusit Thani Bangkok, said, "I am delighted and deeply honoured to spearhead the return of this legendary hotel in the heart of Bangkok. For nearly five decades, the original Dusit Thani Bangkok stood as a cornerstone of the community, crafting cherished moments and unforgettable memories for countless guests. From our inspiring design and exciting dining experiences to bespoke wellness offerings, exceptional meetings, and elegant weddings, we are committed to carrying forward our predecessor's rich legacy and enhancing it at every opportunity. This is a new chapter, where heritage seamlessly blends with modernity, ensuring every guest encounters the extraordinary." The new Dusit Thani Bangkok is located at the heart of Dusit Central Park, a landmark THB 46 billion mixed-use development also comprising ultra-luxury residences (Dusit Residences and Dusit Parkside), a state-of-the-art office tower, a high-end retail centre, and an 11,200 sq m Roof Park. These additional components are expected to open gradually in 2025. Bookings for the new Dusit Thani Bangkok will be available from 1 May 2024 onwards on dusit.com, allowing early-bird bookers to be the first to experience the new property when it opens its doors in September. To stay updated on the hotel's debut, sign up for Dusit Gold through dusit.com/signup. About Dusit Hotels and Resorts Dusit Hotels and Resorts is the hotel arm of Dusit International, one of Thailand's leading hotel and property development companies. With a heartfelt belief and commitment to introducing Thai-inspired gracious hospitality to the world, Dusit Hotels and Resorts offers guests a uniquely special stay in high-style surroundings and a personalised approach to service. The group's portfolio of hotels, resorts and luxury villas includes more than 300 properties operating under a total of eight brands (Devarana – Dusit Retreats, Dusit Thani, Dusit Suites, Dusit Collection, dusitD2, Dusit Princess, ASAI Hotels, and Elite Havens) across 18 countries worldwide. For more information, please visit dusit.com About Dusit International Established in 1948, Dusit International or Dusit Thani Public Company Limited (DUSIT) is a leading hospitality group listed on the Stock Exchange of Thailand. Its operations comprise five distinct yet complementary business units: Dusit Hotels and Resorts, Dusit Hospitality Education, Dusit Foods, Dusit Estate, and Hospitality-Related Services. Dusit International's diversified investments in real estate development, hospitality-related services, and the food sector are part of its long-term strategy for sustainable growth, which focuses on three key areas: balance, expansion and diversification. For more information, please visit dusit-international.com
GET UP TO RM 2800+ OFF FOR YOUR HOLIDAY TREATS THE TRAVELOKA TRAVEL FIESTA
The Traveloka Travel Fiesta offers fantastic Flights, Hotels, and Travel Activities discounts up to RM 2800 and various free giveaways to Maldives, South Korea, and Vietnam for those looking to explore more of Malaysia and the world during their upcoming holiday. Three easy ways to score exclusive bargains and holiday experiences - browse the Traveloka website or app, visit the booth, or take advantage of online flash sales. KUALA LUMPUR, Malaysia, Feb. 27, 2024 /PRNewswire/ -- Traveloka, Southeast Asia's leading travel platform, once again brings back the highly anticipated Traveloka Travel Fiesta from 28 February to 31 March 2024, offering three easy ways for customers promises of online, offline, and flash sales bargains on Flights, Hotels, and Activities to save more for their holidays. Online flash sales kick off on 29 February and, consequently, every Friday to Sunday commencing March 8th. During the event, customers will also stand a chance to win various giveaways, from free flight tickets to Maldives, South Korea, and Vietnam, to complimentary stays at 5-star hotels. GET UP TO RM 2800+ OFF FOR YOUR HOLIDAY TREATS THE TRAVELOKA TRAVEL FIESTA "Providing our customers with three convenient ways to access exclusive discounts and offering them with comprehensive products and promotions is a great way to kick-start holidays. At the Traveloka Travel Fiesta, customers can discover a seamless and comprehensive travel experience, while also focusing on planning ahead for their next memorable adventure." said Iko Putera, CEO of Transport, Traveloka. Flight and hotel discounts are also available via the Traveloka website and app. Customers can snap up discount coupons up to RM338 OFF for flights and up to RM40 OFF for hotels and travel activities. There's also the opportunity to get special fares from various Traveloka participating airline partners. According to Traveloka's insights, Seoul, Tokyo, and Bangkok emerge as the top three international destinations preferred by customers in Malaysia. Consequently, during the Traveloka Travel Fiesta campaign, customers have the opportunity to plan their upcoming vacation, featuring a return flight to Seoul from RM1100 and a five-night stay at a 4-star hotel in Seoul from RM2090. Traveloka will also have an offline booth for those who want additional perks and fares. Customers can visit Traveloka booth at Level 1( Promenade), 1 Utama Shopping Centre from 6-10 March. There are many exclusive offline coupons up for grabs, special deals from a wide selection of airlines and hotels, other attractive promotions, and even a chance to win Flight tickets to South Korea and Vietnam. In addition, at the Traveloka Travel Fiesta booth, our travel expert will assist customers in planning their personalized holidays according to their desires. "As a leading hospitality brand in Langkawi, we are thrilled to support the Traveloka Travel Fiesta event, which encourages travelers to explore new destinations and create lasting memories with their loved ones. At Berjaya Langkawi Resort, we share Traveloka's commitment to providing exceptional experiences, and we look forward to welcoming guests who are eager to embark on their next adventure." Adrian Chung, Area General Manager, Berjaya Langkawi Resort. "As the airline partner for the Traveloka Travel Fiesta 2024, we extend an invitation to travelers to embark on memorable journeys, explore new destinations, and experience the world with their families and loved ones through Batik Air," said Datuk Chandran Rama Muthy, Chief Executive Officer of Batik Air Malaysia. As Southeast Asia's leading travel platform, Traveloka continuously offers an extensive range of products and services that fit seamlessly to deliver world-class travel and holidays. The Traveloka Travel Fiesta brings all these together on top of bargains and discounts that make for unforgettable getaways. The Traveloka Travel Fiesta is fully supported by Batik Air, Malaysia Airlines, Vietnam Airlines, All Nippon Airways, Hard Rock Hotel Penang, The Haven All Suite Resort Ipoh, Parkroyal Penang Resort, and many more. About Traveloka Traveloka is Southeast Asia's leading travel platform, provides users access to discover and purchase a wide range of travel, local services, and financial services products. Traveloka's comprehensive product portfolio includes transport booking services such as flight tickets, bus, trains, car rental, airport transfer, as well as access to the largest accommodation inventory in Southeast Asia, including hotels, apartments, guest houses, homestays, resorts, and villas, making Traveloka a booking platform with the widest selection of accommodation and packages. Traveloka is also a key player in the local services category (currently specific to certain markets), offering reservations for a wide range of local attractions, activities as well as wellness and beauty clinics. Traveloka also offers financing, payment, and insurance products to help Southeast Asian consumers fulfill their travel aspirations. Traveloka provides 24/7 customer service in local languages as well as more than 30 different local payment methods. The Traveloka app has been downloaded more than 122 million times, making it the most popular travel platform in the Southeast Asian region. For more information, please visit: https://www.traveloka.com/en-my/
Hilton Sets the Stage to Connect Fans Across Southeast Asia to World-Class Entertainment Experiences and Unforgettable Stays
Singapore Sports Hub names Hilton as Official Hotel Partner, giving Hilton Honors members access to exclusive marquee entertainment and events. To launch the multi-year agreement, Hilton will offer its Hilton Honors members the chance to redeem exclusive Hilton Suite passes to Taylor Swift's sold-out The Eras Tour. By choosing to stay with Hilton, guests can earn points and redeem through the Hilton Honors Experiences platform to enjoy some of the biggest moments in the global entertainment and sports calendar. SINGAPORE, Feb. 27, 2024 /PRNewswire/ -- Hilton has today announced a multi-year partnership with Kallang Alive Sport Management to offer unparalleled entertainment and hospitality experiences tailored for guests and travelers throughout their stay. As the newly-appointed Official Hotel Partner for the Singapore Sports Hub, Hilton is set to immerse its Hilton Honors members in one-of-a-kind experiences, including coveted access to an exclusive Hilton Suite at the Singapore National Stadium. Through enabling meaningful stays for fans seeking exceptional experiences and to create new travel memories, Hilton will give members access to Singapore's most iconic moments in music and live sports. Hilton Sets the Stage to Connect Fans Across Southeast Asia to World-Class Entertainment Experiences and Unforgettable Stays Hilton Honors, the fastest-growing hotel loyalty program, allows members to redeem, buy, or pool their points with other members on the Hilton Honors Experiences platform for the chance to enjoy unique experiences. With international superstars such as Taylor Swift and Bruno Mars heading to the region in the coming weeks, Singapore has cemented its place as the region's vibrant sport and entertainment hub for music legends and a dynamic live music scene. Starting from today, Hilton Honors members can use their points to redeem an exclusive suite experience to watch Taylor Swift's sold-out The Eras Tour in Singapore. "We are thrilled to be partnering with Kallang Alive Sport Management to bring music and fans closer together. Our collaboration will allow travelers from across the region to experience our signature hospitality, and to Stay in the Music with Hilton," said Ben George, senior vice president and commercial director, Asia Pacific, Hilton. "The incredible synergy between world-class entertainment and the hospitality sector, as seen with concerts such as Taylor Swift's, propels growth within tourism and the broader economy. Through our partnership, we look forward to being at the crossroads of entertainment and travel, with Hilton's hospitality taking center stage. We're thrilled to bring Hilton Honors members closer than ever to their favorite artists and to the biggest and most talked about events in both the music and sporting calendars, creating unforgettable moments and lasting memories". This announcement is a testament to Hilton's unwavering commitment to supporting the global music industry. From hosting the inaugural GRAMMY Awards at The Beverly Hilton in 1959, to over three decades of benefits bestowed upon Hilton Honors members, music has always been part of Hilton's DNA. The partnership is set to elevate fans' Stay experience and create lasting memories for Hilton Honors members, connecting their Points with their passions. "Our vision is for Singapore Sports Hub to be the preferred destination for live sport, entertainment and lifestyle choices, appealing to both Singaporeans and visitors alike," said Daryl Yeo, chief operating officer, Kallang Alive Sport Management. "We are pleased to have a partner in Hilton, an iconic global brand and leader in hospitality, that shares in our vision, and we warmly welcome them as our Official Hotel Partner." With Hilton Honors, members can use their Points to access exclusive concerts, unique sports packages, delectable food experiences, and once-in-a-lifetime adventures through the Hilton Honors Experiences platform. About Hilton Hilton is a leading global hospitality company with a portfolio of 22 world-class brands comprising more than 7,500 properties and nearly 1.2 million rooms, in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history, was named the No. 1 World's Best Workplace by Great Place to Work and Fortune and has been recognized as a global leader on the Dow Jones Sustainability Indices for seven consecutive years. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 180 million members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.
HyperStrong Zhuhai Intelligent Manufacturing Base Phase I Put into Operation
ZHUHAI, China, Feb. 27, 2024 /PRNewswire/ -- On February 20th 2024, in a momentous occasion marked by industry leaders, HyperStrong proudly inaugurated its state-of-the-art Energy Storage System (ESS) Intelligent Manufacturing Base Phase I in Zhuhai, Guangdong province. The launch ceremony marks a significant milestone for the company's international business expansion strategy. Strategically located in Zhuhai, a thriving hub for technological innovation and manufacturing excellence, the new facilities underscore HyperStrong's commitment to advancing its global footprint and fostering innovation in its operations. The Zhuhai Base is planned in two phases, Phase I of which has been completed and put into production, enabling streamlined production processes and ensuring the highest standards of quality and efficiency. In addition, a R&D center and an experimental testing center will also be built. The advanced testing platform will provide multiple testing and technical services covering battery power, heat, mechanics and safety. As a major step of the company in its global expansion, the HyperStrong Manufacturing Base is designed to integrate intelligent production lines, intelligent warehousing, and intelligent logistics. Applying cutting-edge AI technologies to trace information across the whole chain of production, engineering, operation and maintenance, the Base will be built into a smart factory with high level of integration to realize the information close-loop throughout the procedures of business, design and application. The aim is to further build it into a carbon-neutral factory, continuously empowering a more sustainable development of industry and society. Staffed with a team of skilled researchers, engineers, and scientists, the Base will serve as a nucleus for breakthrough advancements and technological discoveries. By investing in research and innovation capabilities, HyperStrong aims to stay at the forefront of its industry and deliver innovative solutions to meet evolving customer needs worldwide. "Zhuhai is one of the core cities of the Greater Bay Area in China, with unique geographical advantages and great strategic significance. As HyperStrong continues to strengthen its presence in international markets, the establishment of the Intelligent Manufacturing Base and R&D Center in Zhuhai represents a pivotal moment in its journey towards sustained growth and success. By harnessing the power of innovation and leveraging local talents and resources, HyperStrong is well-positioned to chart new heights and achieve greater milestones in the years to come." said Dr. Jianhui Zhang, CEO of HyperStrong. About HyperStrong Beijing HyperStrong Technology Co., Ltd. ("HyperStrong") is a leading ESS integrator and service provider. Founded in 2011, HyperStrong has become the largest ESS integrator in China. With over 10 years of R&D and experience garnered through more than 300 ESS projects, HyperStrong offers a full portfolio of ESS products as well as one-stop solutions for clients ranging from thermal power and renewable power generation to C&I and residential users. Having built four smart manufacturing bases, two R&D centers, a testing lab and a global marketing center, HyperStrong empowers clients worldwide to achieve their energy transition and carbon neutrality goals. For three consecutive years (2020-2022), the China Energy Storage Alliance (CNESA) has ranked HyperStrong as the top ESS player by energy storage system installation and/or delivery volume in the Chinese market. According to a recent report unveiled by S&P Global, HyperStrong is ranked one of the top 5 ESS integrators worldwide in terms of project scale as of July 2023.
CGTN: Booming consumption during Spring Festival off to a roaring start
BEIJING, Feb. 26, 2024 /PRNewswire/ -- The Chinese people across the country celebrated the Lantern Festival on Saturday, which is not only a traditional Chinese festival celebrated on the fifteenth day of the first month on the lunar calendar but also marks the end of the annual Spring Festival. Gorgeous lantern shows, traditional dragon dance and guessing lantern riddles are among the activities that people join to greet the festival. The lantern shows across the country are ready to bring another big volume of tourists as the Spring Festival of the Year of Dragon comes to an end. The number of searches related to "Lantern Festival" on travel portal LY.com increased by three times, and short-distance cross-city tours are among the mainstream tourism consumption at the festival, according to data from the travel portal. Specifically speaking, more than 60 percent of the visitors to the Shanghai Yuyuan Garden Lantern Show are estimated to come from other cities, according to LY.com. Tourism is one of the best performers during the Chinese New Year holidays, which has witnessed multiple records in areas ranging from transportation to online sales and entertainment. A total of 474 million trips were made across China during the eight-day holiday, up 34.3 percent year on year, data from the Ministry of Culture and Tourism showed. The data also showed that China's domestic tourism spending hit 632.69 billion yuan ($87.93 billion), up 47.3 percent year on year. China is estimated to embrace a record high of 9 billion passenger trips during the forty-day Spring Festival travel rush, which began on January 26. The country had registered over 3.5 billion passenger trips during the first 17 days of this year's Spring Festival travel rush, according to data from transport authorities. The national box office during the Spring Festival is also a big winner thanks to the Chinese people's growing spending power. Bolstered by a string of blockbuster films, the country's box office revenue during the festival exceeded 8 billion yuan, marking a new record high, according to data released by the State Film Administration. What cannot be ignored is another fact: the proportion of box office in third- and fourth-tier cities during the festival has increased to 58.0 percent, marking a five-year high, according to a data report released by Maoyan Research Institute, which tracks box-office trade. Online consumption showed a strong kickoff with striking results. Data from the Ministry of Commerce indicated that the online retail sales during the Spring Festival shopping season, from January 18 to February 17, reached at least 800 billion yuan, up 8.9 percent from the same period last year. During the Spring Festival this year, the number of small program orders on Wechat for food and beverage, as well as wine and travel, increased by 36 percent and 19 percent, respectively, compared with last year, according to the data. https://news.cgtn.com/news/2024-02-24/Booming-consumption-during-Spring-Festival-off-to-a-roaring-start-1rswYhDTxAI/p.html
Valuedynamx Powers Emirates Skywards with the Launch of "Pay with Points / Miles" Offering Via Skywards Miles Mall
Valuedynamx, a Collinson Company, gives Emirates Skywards members more redemption options across hundreds of global retail brands LONDON, Feb. 26, 2024 /PRNewswire/ -- In a commitment to elevating customer loyalty experiences through innovation, Valuedynamx, a Collinson Company and leading global provider of curated, data-driven purchase rewards, is powering Emirates Skywards, the award-winning loyalty program of Emirates and flydubai, with the launch of a "pay with points /miles" redemption offering via the 'Spend Online' section with Skywards Miles Mall. This redemption offering provides a convenient way for Emirates Skywards members to use their Miles to spend on more everyday options. With Skywards Miles Mall's expanded spend offerings, Emirates Skywards members can spend Miles earned on travel with Emirates and flydubai, partner airlines and lifestyle partners worldwide, in real time for digital gift cards at more than 500 brands across 5 markets globally, including the United Arab Emirates, United Kingdom, United States, Australia and India. Skywards Miles Mall provides access to a variety of new redemption opportunities, including popular local brands that cater to everyday lifestyle needs across fashion, fitness, technology, food and beverage, and more. Emirates Skywards members can now spend rewards with globally recognized brands they know and love. Valuedynamx already powers Skywards Miles Mall earning opportunity where loyalty members can earn Miles seamlessly while making purchases with their favorite brands. By now offering this dual functionality to earn and redeem with a large network of retailers globally, Valuedynamx and Emirates Skywards are establishing a comprehensive rewards ecosystem that not only lets members have the flexibility to use their Miles for purchases that matter most, but also earn Miles as they shop. "Through this exciting expansion of our partnership with Emirates, we're able to deliver an end-to-end earn and redemption proposition that aligns seamlessly with consumer demand for deriving maximum value from their loyalty programs," said James Berry, Managing Director, Valuedynamx . "Our new Pay with Points capability which unlocks the ability to spend miles at leading retailers in multiple markets underpins our shared commitment to meeting evolving consumer needs, solidifying Emirates Skywards position as a leader in providing a comprehensive and rewarding experience for its valued customers." Dr. Nejib Ben Khedher, Divisional Senior Vice President Emirates Skywards, said: We're pleased to be expanding our partnership with Valuedynamx to offer members more opportunities with Skywards Miles Mall, and a chance to spend Miles with some of the most popular brands across the UAE, US, UK, Australia and India. We look forward to continue working closely with our partners to ensure we always deliver a seamless end-to-end customer experience, and to setting new standards for reward experiences." For more information about Valuedynamx's robust reward and loyalty solutions portfolio, visit Valuedynamx.com. About Valuedynamx Valuedynamx is a leading global provider of curated, data-driven omnichannel purchase rewards. Part of Collinson, a group acknowledged for delivering the world's most valued travel ecosystem, Valuedynamx combines its expertise across payments, card-linking, affiliate marketing, earning and redemption into a single entity that delivers relevant and engaging solutions for its clients. Valuedynamx enhances customer loyalty and drives transactional engagement for some of the world's largest airlines, banks, financial institutions and hotel groups. Valuedynamx supports over 400 million consumers, maintains 50,000 retail and travel partners and provides more than 400,000 rewards in more than 180 countries. Collinson has more than 30 years loyalty and customer engagement experience, and more than 10 years focused on delivering loyalty commerce solutions. The organization has been at the forefront of loyalty innovation, continually evolving and building capability to meet the changing needs of clients and their customers. For more information visit www.valuedynamx.com. About Emirates Skywards Emirates Skywards has more than 30 million members worldwide. The loyalty programme offers four tiers of membership: Blue, Silver, Gold and Platinum, with each tier earning exclusive privileges. Members can earn Skywards Miles with partners ranging from airlines, hotels and car rentals to financial, leisure and lifestyle brands. Skywards Miles can be redeemed for an extensive range of rewards, including flight tickets on partner airlines, flight upgrades, hotel stays, tickets, hospitality at sporting and cultural events, tours and money-can't-buy experiences. For more information, visit www.emirates.com/skywards.
MARRIOTT INTERNATIONAL AND CATHAY DEEPEN STRATEGIC PARTNERSHIP TO OFFER ENRICHED TRAVEL BENEFITS
HONG KONG, Feb. 26, 2024 /PRNewswire/ -- Marriott International, Inc. today announced the expansion of travel benefits in its award-winning travel program, Marriott Bonvoy, through collaborating with Cathay Membership program, loyalty program of Cathay. Eligible members will gain exclusive access to both programs' membership benefits through limited status match offer, and accelerated points earning via seamless two-way conversion between Miles and Points. The strengthened partnership provides Marriott International with access to Cathay's extensive membership base. 11 million Cathay members globally will be connected with an unparalleled portfolio of nearly 8,800 hotels and resorts globally, which span over 30 leading brands from Marriott Bonvoy. Starting from today, Marriott Bonvoy and Cathay members can enjoy a wealth of benefits and privileges, such as hotel stay redemptions, two-way points transfer, and enhanced flight and travel package experiences. "As the travel industry continues to transform, we are committed to curating and delivering the best experiences to connect our members through the power of travel," said Alison Yang, Vice President, Revenue Strategy, Loyalty & Partnerships, Distribution, Greater China, Marriott International. "Together with Cathay, the expansion of our global airline partnership program presents an opportunity to engage more members in the region as they go even further and explore new destinations around the world. By unlocking a new wealth of rewards and privileges with both loyalty programs, members are encouraged to partake in a broader variety of experiences and benefits, while forging genuine connections with people and places as they learn more and feel more deeply in their next adventures." "Strengthening our partnership with Marriott allows Cathay members to unlock benefits even when they're not flying. Members can enjoy more ways to earn and redeem their points and miles, providing greater value add to the program. This enhancement reaffirms our commitment to building our Travel Lifestyle brand and exemplifies our approach to delivering a connected customer journey." said Paul Smitton, Director Customer Lifestyle, Cathay. New reciprocal benefits of the partnership include: Elevating Two-way points conversion: Marriott Bonvoy Points can be mutually exchanged with Asia Miles from Cathay to unlock more exclusive member privileges. With the 2-way conversion program, 3 Marriott Bonvoy points can be converted to 1 Asia Mile, and 2 Asia Miles can become 1 Marriott Bonvoy point. Marriott Bonvoy members can transfer their Points to Miles and redeem flight ticket, extra baggage, and priority seat as well as other travel experiences when they travel with Cathay Pacific. Limited Time Offer - Fast track to accelerated status upgrades: For a limited time, the partnership enables members to upgrade their status through accelerated and discounted pathways. Marriott Bonvoy Gold, Platinum, Titanium, and Ambassador Elite members have the opportunity to accelerate to Cathay Silver or Gold status, depending on their membership tier. Meanwhile Cathay Silver, Gold, and Diamond members have the opportunity to accelerate to Marriott Bonvoy Platinum Elite status. Limited Time Offer - Status matching: Members will have the chance to status match their Marriott Bonvoy and Cathay membership tiers and expand their access to exclusive benefits and offers. Marriott Bonvoy Platinum/Titanium/Ambassador Elite members will be matched to the Cathay Silver membership tier, subject to limited quota, while Cathay Silver/Gold/Diamond members can enjoy equivalent Marriott Bonvoy Gold Elite status. Members can learn more about our Preferred Partnership Here. For more information about Marriott Bonvoy, please visit www.marriott.com. About Marriott Bonvoy® Marriott Bonvoy, Marriott International's award-winning travel program and marketplace, gives members access to transformative, eye-opening experiences around the corner and across the globe. Marriott Bonvoy's portfolio of over 30 extraordinary brands offers renowned hospitality in the most memorable destinations in the world. Members can earn points for stays at hotels and resorts, including all-inclusive resorts and premium home rentals, as well as through everyday purchases with co-branded credit cards. Members can redeem their points for experiences including future stays, Marriott Bonvoy Moments™, or through partners for luxurious products from Marriott Bonvoy Boutiques®. With the Marriott Bonvoy app, members enjoy a level of personalization and contactless experience that allows them to travel with peace of mind. To enroll for free or for more information about Marriott Bonvoy, visit marriottbonvoy.com. To download the Marriott app, go here. Travelers can also connect with Marriott Bonvoy on Facebook, Twitter, Instagram and TikTok. About CathayCathay is a premium travel lifestyle brand that brings together all that we love about travel with everyday lifestyle. The range of products and services includes flights, holidays, shopping, dining, wellness and payment. All our travel lifestyle offerings are designed to bring customers exciting offers, rewards, experiences and hand-picked partners. Flights are provided by Cathay Pacific, the home airline of Hong Kong and a founding member of the oneworld global alliance. The Cathay Group also comprises low-cost carrier HK Express, express all-cargo carrier Air Hong Kong and various subsidiaries. We are a member of the Swire Group and are listed on the Hong Kong Stock Exchange (HKSE) as a public company. For more than seven decades, Cathay Pacific has been connecting our home city of Hong Kong to the world. Now we are bringing that connection to more of our customers' lives. The new era of Cathay elevates their every bite, tap, step, stay and flight to greater heights. www.cathay.com
Original Dragon Lantern by "Yucun Global Partner" in Anji, Zhejiang, China, Welcoming Visitors from All Sides
ANJI, China , Feb. 24, 2024 /PRNewswire/ -- 600 colorful fish lights meander and relay in the air, forming a majestic "dragon" that stretches for 100 meters. Tourists compete to take photos next to the dragon. On February 11th, in Yucun, Tianhuangping Town, Anji County, the hustle and bustle of the countryside came during the Spring Festival. Original Dragon Lantern by "Yucun Global Partner" in Anji, Zhejiang, China, Welcoming Visitors from All Sides "This is the 'common prosperity relay' and also the main lantern of our lantern festival." Ding Wenwen, one of the planners of this New Year's lantern festival, said that the 'colorful fish' dragon lantern symbolizes the builders of beautiful rural areas wandering in the wave of rural revitalization, gathering together in a relay to form a soaring dragon. In recent years, Yucun has actively promoted the "Yucun Global Partnership Plan", which has attracted many young people and rural areas to travel in both directions. The 9 sets of 11 original dragon lanterns displayed this time were designed for the first time by Yucun Global Partners and young cartoonists. Each set of dragon lanterns contains stories of Yucun's development and youth participation in rural revitalization. In front of more than 10 new cultural and tourism venues, such as the Impression Youth Library, Qinglai Collection, Xiangyin Small Hall, Partner's Home, and Yucun Post Office, there are dragon lanterns with different themes. Some "dragons" leisurely sit on chairs playing guitar, while others take a fashionable stroll in the village on a balance bike. "It's the first time I've seen so many new formats and scenery in the countryside, paired with a dragon lantern exhibition, which feels very fresh and interesting." She ordered a cup of coffee at the Yucun Township Music Center and Shanghai tourist Qi Lili kept taking selfies with her phone. "The dragon lantern at the entrance of my store is called 'Dragon Singing Chengxiang', displaying a joyful and low singing posture of a dragon. It represents the beautiful lifestyle that Yucun has created for young people, allowing them to freely showcase their talents in the countryside." Huang Bin, the manager of Yucun Township Music Hall, said that "youth power" has become the new label of Yucun. It is reported that the Yucun New Year Lantern Festival will continue until March 11th. During the holiday, there will be a series of rich and interesting lantern festival supporting activities such as intangible cultural heritage street walking, Gongfu Market, music parties, fantasy tours, influencer check-in, and New Year's cuisine, bringing tourists a youthful, lively, fresh, and interesting cultural feast.